Bakersfield is a city in tested. media County, California known for its oil and agriculture businesses. However, it has also recently attracted large numbers of college-educated millennial entrepreneurs looking for an affordable city to start their business in. For these entrepreneurs, generating organic new customer leads from their website is imperative for their success. The best way to generate these leads is through a well-executed Bakersfield SEO strategy.

The first step in executing an effective local search engine optimization strategy is to claim and verify your Google My Business (GMB) profile. This will ensure that all of the basic information about your business is correct and up to date. Once you’ve done this, you can begin to optimize your website for local searches.

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You can do this by optimizing your web pages, titles and descriptions for specific keywords that your target audience is searching for. This will help your website rank higher in Google search results for these keyword phrases.

Once your website is ranked high in Google, it will continue to deliver organic new customer leads over time as long as you maintain and improve your website’s search ranking. This consistent flow of new customers will increase your business’s overall value if you ever decide to sell it.

When choosing a Bakersfield SEO services company, be sure to review their pricing details and the results they are promising. If their pricing seems too low, or they don’t offer any guarantees in their marketing contract, it is likely a red flag and you should move on to another company.